Maggie Peyton is the new owner of Number 53--the free wheelin' Volkswagen bug with a mind of its own--who puts the car through its paces on the road to becoming a NASCAR competitor. As a third generation member of a NASCAR family, racing is in Maggie Peyton's blood, but she is forbidden from pursuing her dream by her overprotective father, Ray Peyton, Sr. When Ray Sr. offers Maggie a car as a college graduation present, he takes her to a junkyard to choose one from an assortment of very used cars. Maggie has her eye on an old Nissan, but a certain rusty, banged up '63 VW Bug seems to be clamoring for her attention. To her surprise, Maggie leaves the lot with Herbie. As she prepares to leave town for a position with ESPN News, Maggie discovers that Herbie has a mind of his own and an alternate route for her future.